STATE FINALISTS ANNOUNCED FOR 2019 MYER FASHIONS ON THE FIELD

This year’s Myer Fashions on the Field national competition is shaping up to be more stylish
than ever, as the the Victoria Racing Club (VRC) announces the state finalists for 2019.
Over the past two months, fashion photographers have been capturing beautifully dressed
contestants at events in New South Wales, Queensland, South Australia, Tasmania and
Western Australia. Thanks to a star studded panel of industry professionals, five state finalists
have now been selected and will participate in a 10-day trip of a lifetime to the Melbourne Cup
Carnival where they will compete against the yet-to-be-crowned Victorian state finalist on stage
in the Myer Fashions on the Field National Final on Kennedy Oaks Day, Thursday 7 November
at Flemington Racecourse.
Kicking off the competition in September, Ellie Sheridan took out the Tasmanian title wearing
a floral Keepsake dress paired with Cessiah Alice millinery, Forever 21 shoes and Zara bag.
The competition then moved to New South Wales, where Peta Bell claimed victory in Sydney
wearing a self-designed dress, Sheike X Billini heels, vintage bag and Ali Moor millinery.
Mildred Ellwood was named Queensland state winner at Eagle Farm Racecourse wearing
a self-designed dress, Prada shoes, TKMaxx bag, Mimco accessories and Brett Morley
millinery.
At Ascot Racecourse in Perth Bernadette May claimed victory wearing a colourful Only One
Ashley dress and self-made millinery.
And the final state competition was held in South Australia where Jaimee Lea Bruggemann
succeed at Murray Bridge Racecourse wearing a custom made dress, Simply by Lou Lou
millinery and Beads on Parade accessories.
These five Myer Fashions on the Field interstate finalists will meet for the first time at the
official launch of the 2019 Myer Fashions on the Field competition in Flemington’s The Park
on Wednesday 30 October. Hosted by Myer ambassador Kris Smith, the finalists will
showcase their winning outfits, and speak to guests about their designs and inspiration.
VRC Executive General Manager Customer Engagement Caroline Ralphsmith said the Club
was excited to see such a competitive field of state winners.
“Myer Fashions on the Field is the pinnacle of spring racing fashion, and we’re delighted to
see such a competitive field in this year’s Myer Fashions on the Field national competition,”
Ms Ralpshmith said.
“The state finalists have all created beautiful ensembles which embody the competition’s
innovation, imagination and style. We’re all very excited to see what other inspirational designs
are showcased over the Melbourne Cup Carnival.”
While the state winners have managed to impress in the photo-based component of the
competition, there is still a long way to go before they become one of the most-photographed
faces of the Melbourne Cup Carnival

To take out the title and win a share of the $118,000 worth of prizes, entrants will need to
impress an expert panel of judges, including ELLE fashion Editor Genevra Leek, Vogue’s
Editor-in-chief Edwina McCann, and Australian model Nicole Trunfio who is attending
Kennedy Oaks Day as the VRC’s special guest.
The national winner will take home a Lexus UX valued at $51,345, a Graff Classic Butterfly
Motif Pendant valued at $50,900 from Kennedy, a $6,000 Myer Voucher, a TCL TV package
valued at $2,247 and $2,000 of Antler luggage.
The second placegetter will receive a $2,000 Myer voucher and $1,000 of Antler luggage.
The third placegetter will walk away with a $1,000 Myer voucher and $500 of Antler luggage.
Victorian racegoers are encouraged to pre-register online for this year’s competition now at
Flemington.com.au/fotf.
Located in The Park, Flemington’s food, fashion and entertainment precinct, Myer Fashions
on the Field remains Australia’s largest and most prestigious racewear event, and is regarded
as the pinnacle of spring fashions.
Follow #MyerFOTF on social media for all the colour and excitement of Myer Fashions on the
Field, or tune into Network 10 where all the Melbourne Cup Carnival action will be broadcast
live and free.
@FlemingtonVRC

To take out the title and win a share of the $118,000 worth of prizes, entrants will need to
impress an expert panel of judges, including ELLE fashion Editor Genevra Leek, Vogue’s
Editor-in-chief Edwina McCann, and Australian model Nicole Trunfio who is attending
Kennedy Oaks Day as the VRC’s special guest.
The national winner will take home a Lexus UX valued at $51,345, a Graff Classic Butterfly
Motif Pendant valued at $50,900 from Kennedy, a $6,000 Myer Voucher, a TCL TV package
valued at $2,247 and $2,000 of Antler luggage.
The second placegetter will receive a $2,000 Myer voucher and $1,000 of Antler luggage.
The third placegetter will walk away with a $1,000 Myer voucher and $500 of Antler luggage.
Victorian racegoers are encouraged to pre-register online for this year’s competition now at
Flemington.com.au/fotf.
Located in The Park, Flemington’s food, fashion and entertainment precinct, Myer Fashions
on the Field remains Australia’s largest and most prestigious racewear event, and is regarded
as the pinnacle of spring fashions.
Follow #MyerFOTF on social media for all the colour and excitement of Myer Fashions on the
Field, or tune into Network 10 where all the Melbourne Cup Carnival action will be broadcast
live and free.

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